Joho the Blog » Shaw’s president’s videos…good first step

Shaw’s president’s videos…good first step

The Boston Globe reports (here today, gone tomorrow-ish) that Carl Jablonski, president of Shaw’s Supermarkets and Star Markets, does a monthly, live, unscripted video broadcast for employees. He talks about what the company is doing well and not so well, interviews a guest, and reads customer letters. On a recent show, the guest was a manager who poked gentle fun at Carl. Said Carl to the reporter, Keith O’Brien: “You’re human. They see that human side of their president. And quite frankly, I think you work better for somebody who you understand.” Nice. But then he also said:

“A 20-minute broadcast with the right individuals generates the message quicker, faster, and more to the point,” said Jablonski.

Insofar as it’s about communicating a message, it’s still alienating. As Doc said succinctly so many years ago, “There’s no market for messages.” It’s still a broadcast, the one in charge speaking to the many who are not. Why not open it up? Let the employees speak — we’ve got lots of ways of enabling that now. [Tags: ]

2 Responses to “Shaw’s president’s videos…good first step”

  1. Good Morning, Maryanne Kane !

    (I regret getting to this so long after “CEO Corner” aired with your interview with Mr. Jablonski. I was hospitalized.)

    I was seriously disturbed and disappointed with Mr. Jablonski’s comments.

    I live in Beverly, and know people who are “Geographically confined” to Cape Ann by the isolation of that area. Both my local Shaw’s and the TWO (2) Stop & Shop stores clearly, conspicuously, demonstrably practice PREDATION apon their customers. Prices vary FROM STORE TO STORE W I T H I N each chain. I mean DRAMATIC store-to-store discrepancies. Purposeful Predatory Pricing!

    Mr. Jablonski talked about how “Healthy” competition “Benefits” and “Improves” stores for the customer and businesses. (What a contradiction in terms!)

    Where, for example, a box of instant milk, at store that has to compete with Market Basket, the product is $5.50 less than at Shaws. (Demoulas is truly has lower prices.)

    Take another store in a truly predacious move. Stop & Shop BUILT A SECOND STORE to “Checkmate” Market Basket from the Beverly/Hamilton-Wenham market.

    We can get ripped at S&S or worse at Shaw’s.

    And it’s SPECIFIC to the Beverly Shaw’s. At the Ipswich store, it’s noticeably better! They know they’ve got us cornered here, so they take full advantage. And likewise in the Gloucester-Rockport area.

    Mr. Jablonski blithely prattles about competing. He DOES quite the opposite. He artificially RAISES THE COST OF LIVING in Beverly to profit his company. Unconscionable.

    That simple.

    I’m horrified by his self-serving misrepresentation.

  2. Good Morning, Maryanne Kane !

    (I regret getting to this so long after “CEO Corner” aired with your interview with Mr. Jablonski. I was hospitalized.)

    I was seriously disturbed and disappointed with Mr. Jablonski’s comments.

    I live in Beverly, and know people who are “Geographically confined” to Cape Ann by the isolation of that area. Both my local Shaw’s and the TWO (2) Stop & Shop stores clearly, conspicuously, demonstrably practice PREDATION apon their customers. Prices vary FROM STORE TO STORE W I T H I N each chain. I mean DRAMATIC store-to-store discrepancies. Purposeful Predatory Pricing!

    Mr. Jablonski talked about how “Healthy” competition “Benefits” and “Improves” stores for the customer and businesses. (What a contradiction in terms!)

    Where, for example, a box of instant milk, at store that has to compete with Market Basket, the product is $5.50 less than at Shaws. (Demoulas is truly has lower prices.)

    Take another store in a truly predacious move. Stop & Shop BUILT A SECOND STORE to “Checkmate” Market Basket from the Beverly/Hamilton-Wenham market.

    We can get ripped at S&S or worse at Shaw’s.

    And it’s SPECIFIC to the Beverly Shaw’s. At the Ipswich store, it’s noticeably better! They know they’ve got us cornered here, so they take full advantage. And likewise in the Gloucester-Rockport area.

    Mr. Jablonski blithely prattles about competing. He DOES quite the opposite. He artificially RAISES THE COST OF LIVING in Beverly to profit his company. Unconscionable.

    That simple.

    I’m horrified by his self-serving misrepresentation.

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