Joho the Blog » How to tell that you’re at a European industry conference

How to tell that you’re at a European industry conference

I’m at the Gartner conference in Barcelona, giving a talk sponsored by Telefonica. And there is no doubt I’m not at an American industry event:

  • Wine at lunch.

  • Snacks at the break have multiple parts, none of which are chocolate, caramel, or creamy nougat.

  • They expect you to have a favorite “football” team.

  • The corporate dinner at an opera house begins with a tour of a stage set that consists of a giant statue of a woman’s hindquarters with her anatomically-correct vagina lit up in red.

  • If you translate “euros” as “dollars,” everything is quite reasonably priced!

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