Joho the Blog
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December 17, 2003
An article in the Boston Globe (the link dies tomorrow) by Keith Reed reports that Song, Delta's budget branch, is installing high-end entertainment systems on its planes. JetBlue is about to start serving the same market:
Since when is it bad for companies to admit that they're competing? Because competition implies a finite market? Whom do they think they're kidding? Or did the hippies finally win? Posted
by D. Weinberger at December 17, 2003 09:00 AM
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Comments
Because they're trying to avoid the horse-race master narrative, to channel Jay Rosen.
Posted by: Bill Seitz | December 17, 2003 11:12 AM
If I see Song as "that airline that's competing with JetBlue", then every time I am thinking about booking a flight with Song, I'm going to check out JetBlue as well.
Do Song and JetBlue book their flights on the same reservation system that all the major airlines and travel agents use? That system is ancient (pre-relational-databases), mainframe-based, and expensive. If an airline stayed outside that system (cf. airkiosk.com) and managed to bring in customers nevertheless, it would save a heap of costs ... and customers would have a harder time comparing its prices with the prices of its competitors.
Posted by: Seth Gordon | December 17, 2003 04:58 PM