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December 22, 2004

Ultra-niche marketing

TrackCap.com trackpoint.com sells nothing but the nibs, nubbins, caps or whatever you call them for the IBM ThinkPad Trackpoint - you know, the little sticky-uppy thing between the G and H on Thinkpads. $10 for 2, so maybe they're doing ok, especially since you can get 6 for $10 from IBM. (Shipping is free at both places.)

Trackpoint.com also sell screws for the IBM Ultrabay at a buck each, so apparently they're branching out. Radical.

Posted by D. Weinberger at December 22, 2004 08:38 AM

Comments

It's called a "clitoris". Didn't you know that?

Posted by: N | December 22, 2004 11:40 AM

Trackpoint.com links to the site of a shipment tracking service company. What am I missing?

Posted by: Michael Silves | December 23, 2004 03:23 AM

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