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January 04, 2005

Watching TV while ___-ing

Not only has Internet use cut into this country's sacred TV time, we are not paying strict enough attention to the glowing screens in our living rooms. BIGresearch reports (via Center for Media Research) that a survey of 12,000+ "consumers" shows that we're doing more multitasking while watching TV:

# 66.3% regularly or occasionally read the mail.
# 60.1% regularly or occasionally go online.
# 55.0% regularly or occasionally read the newspaper.
# 51.8% regularly or occasionally read magazines.
# 0.4% mentally undress Larry King

Please, America, let's focus!

PS: I made up one of those statistics.

Posted by D. Weinberger at January 4, 2005 10:02 AM


Comments

on the TV, right ?

Posted by: Jon Husband | January 4, 2005 11:56 AM


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