Joho the Blog
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July 13, 2006
At the risk of seeming like I'm shilling for Kayak.com...Paul English, the co-founder, has posted his favorite flame mails responding to the ads they're running. I like the whole experiment, from letting users create them to putting up ads that aren't afraid of pissing off some people. Lowest-common-denominator ads are the rational strategy for a broadcast medium, but it tends to result in pabulum. So, I'm happy to see a little irrational exuberance. Anyway, Kayak's ads are here. User-created ones are here. Mine is here.) [Tags: marketing advertising kayak paul_english] Posted
by D. Weinberger at July 13, 2006 06:57 PM
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Comments
Kayak is a great search engine but there is a more comprehensive one than Kayak. It is called Mobissimo ( http://www.mobissimo.com ) and it covers great international searches through over 160 travel sites they are searching- including plenty of low cost airlines - even those in India
Posted by: Beatrice | July 14, 2006 02:00 AM
Pet nit: YM pablum.
Posted by: Phil | July 14, 2006 09:54 AM
http://www.answers.com/pabulum&r=67
See the second definition.
Pablum is a brand name.
Posted by: David Weinberger![[TypeKey Profile Page]](http://www.hyperorg.com/blogger/nav-commenters.gif)
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July 14, 2006 11:26 AM
Beatrice is the CEO of Mobissimo. I thank you for your compliment about Kayak, but don't you have better things to do than to anonymously promote your own site?
(full disclosure, I'm the CEO of Kayak.com)
Posted by: Steve Hafner | July 17, 2006 06:56 PM
Beatrice is the CEO of Mobissimo. I thank you for your compliment about Kayak, but don't you have better things to do than to anonymously promote your own site?
(full disclosure, I'm the CEO of Kayak.com)
Posted by: Steve Hafner | July 17, 2006 06:57 PM