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Social voting

Valdis Krebs has a terrific post about the effect of social networks on the Huckabee vistory. He writes, in part:

He found local social networks of conservative Christians, gun owners, home schoolers and tax reformers. It was in these networks that Huckabee’s message caught fire and spread to other networks that intersected with these. Soon Huckabee had large clusters of interconnected supporters, all reinforcing one another — friends talking to friends.

Meanwhile, Romney and the others where following common campaign wisdom and setting up phone banks, canvasing neighborhoods and spending money in the mass media — strangers talking to strangers.

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