The Denture Divide
Posted on:: June 1st, 2005
A new report from eMarketer (reported by the Center for Media Research) says boomers are kicking 65-and-over butt when it comes to Net participation:
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Older Adults and Seniors Online in the US (% of population in each group) |
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|
|
Age 50-64 |
Age 65+ |
|
2003 |
61% |
23.9% |
|
2004 |
63.2 |
25.8 |
|
2005 |
65.9 |
27.7 |
|
2006 |
68.3 |
30.0 |
|
2007 |
70.9 |
32.2 |
|
2008 |
73.7 |
34.1 |
|
Source: eMarketer and Department of Commerce May 2005 |
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The full report will set you back $700, so let me boil it down for you: Out of our way, grandpa and grandma! Boomers rule! Booyah!
[Disclosure: I am 54 and a half and still have some of my own teeth.]
Categories: Uncategorized dw
