It may be a bit surprising, but at the top of the list? Microsoft, who has apparently taken down over 2.5 million URLs from Google’s search results. Most of the the others in the top 10 aren’t too surprising. There’s NBC Universal at number two. The RIAA at number three (representing all its member companies). BPI at number five. Universal Music at number seven. Sony Music at number eight. Warner Music doesn’t clock in until number 12.
The velocity is increasing:
As it stands now, Google is processing over 250,000 such requests per week — which is more than they got in the entire year of 2009. For all of 2011, Google receive 3.3 million copyright takedowns for search… and here we are in just May of 2012, and they’re already processing over 1.2 million per month.
The requests and Google’s responses must both be generated automatically. This raises once again the problem with having robots enforcing the law: They don’t know about leeway, which means they (a) lack common sense, (b) have no way of balancing against greater goods, and (c) can’t tell when Fair Use should provide an exception. (Here’s an op-ed I wrote in 2003 about this.)
We saw this this weekend as robots blocked the use of perfectly legitimate film clips at the Hugo Awards. Ridiculous. And scary.