Apture, a free app I’ve been using on this site for many months, enriches links. You select a phrase in your blog and click the magic button, and Apture suggests links to you from multiple sources and in multiple formats. You select the ones you want, and Apture then puts a link in your post that, when clicked, pops up the selected info, and will play even play the selected video or whatever that. For example, here’s an Apture link that will display info that I’ve selected about Madonna.

Now Apture has done a special data collection for Congresspeople. Great idea. Click on the little Congressional dome next to the Nancy Pelosi’s name to see an example. (The Washington Post has started using Apture for this.)

[Tags: apture everything_is_miscellaneous congress transparency hyperlinks ]

6 Comments »

At the Berkman – Annenberg Re:Public Media conference at USC, I ran into Tristan Harris who was at the event to drum up interest in Apture. Apture lets a site owner easily insert links to multimedia content. This post is full of them. It is extremely slick as an editing tool: Drag select any text and it pops up a window with lots of different things to link to, including Wikipedia and any YouTubes it’s found. It’s in private beta right now.

Seems appealing so far, but I’m just getting started with it…

[Tags: everything_is_miscellaneous apture widgets ]

1 Comment »