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Shakespeare performance is over? Put it on line!

We just came from a fantastic production of Love’s Labor’s Lost by Shakespeare & Co. in Lenox, Mass. I’ve lauded this company before (often), but this afternoon’s show was among the very best we’ve seen. The second half especially was both hilarious and very touching. At least the way they played it this time — we saw it here years ago — the ending was a criticism of the play’s own wit as a way to dodge true knowledge. That Shakespeare guy really could write!

I’d recommend you see it, but this was the last performance. Which makes me wonder (once again) why a company like this doesn’t video one of the performances and put it up on the Web for free. Why the heck not? It would only encourage attendance, and would raise the company’s prominence.

And Shakespeare & Co. also holds informal talks about their performances. Why not video them and put them up on the Web for people who are about to see any company’s performance of the play?

There may be a simple answer to this. For example, as my nephew pointed out, some of the performers are in Actors Equity and there may be rules against posting performances for free. If so, what a waste and disservice to their members! For example, it would only help Josh Aaron McCabe‘s career for people to see his performance as Berowne this afternoon.

Or it may be simply that the default at Shakespeare & Co. hasn’t switched to open-when-done. But that only requires the Will. I just hate to see this love’s labor lost.

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